Football season · Miami
Your busiest twenty days of the year, and you will not have a single number.
September to January is the best stretch a Miami bar gets. The room fills, the tabs are long, and every one of those people walks out a stranger. Nine things worth checking — most of them you can do yourself this afternoon, without hiring anybody.
The checklist
Nine things, in the order they will cost you.
- 01
Somebody can tell what you are showing, without calling
The first thing anyone asks on a Sunday morning is which game is on. If that answer lives only in your head or on a chalkboard by the door, every person deciding where to watch has picked somewhere else by the time they would have found out.
- 02
Your game-day hours are on Google, not just your site
Kitchens open earlier and close later during the season, and most owners never update the profile. Customers arrive at a locked door, and Google trusts your hours less the next time somebody searches.
- 03
Your phone number is tappable
Printed as plain text it cannot be dialled. Somebody standing on a corner with eleven minutes to kickoff will not copy digits out by hand.
- 04
A party of twelve can book without a phone call
Big groups are the whole prize of the season and they decide days in advance, usually at night, usually when nobody is answering your phone. If the only way to reserve is to ring during service, you are losing the tables that matter most.
- 05
Someone other than you can change the site
It is Sunday, the kitchen is behind and the projector has died. The person who needs to post that should not have to be the owner.
- 06
The specials exist somewhere other than a board
A chalkboard is invisible to everyone who has not already walked in. The wing price that fills your room is worth putting where people decide.
- 07
You can capture a name before they leave
This is the one nearly every bar misses. Two hundred people watch a game, spend money, and leave as strangers. There is no version of that room you can invite back in February.
- 08
You know what you would send them if you could
A list is worth nothing without a reason to use it. One good message — the Thursday night game, the playoff opening, a birthday drink — is worth more than a hundred that say nothing.
- 09
You have permission to send it
This is the part people get wrong and it is expensive. Texting somebody who did not clearly agree to it runs $500 a message, $1,500 if a court decides you knew. Consent has to be asked for plainly and recorded — a phone number on a napkin is not consent.
Three fields · no charge
Why it is worth doing now
A season is a list, if you collect it while it is happening.
Nobody starts a list in February. February is when you need one — a quiet Tuesday, a new menu, an empty room at six o’clock. The people who would come are the ones who already came, and by then they are gone.
Collecting is only possible while the room is full, and the room is full now. A season spent capturing is a season that keeps paying after the last game.
None of it needs an app, a loyalty card, or anything a customer has to install. A code on the table and fifteen seconds of their attention while they wait for wings.
For the fixtures themselves
This page is only about your business. Kickoff times and broadcast details move, so take them from the people who publish them:
Free, and no pitch attached
We will run the game-day check on your place. No charge.
All nine points above, run against your actual site and your actual Google listing, written up in plain English. What is costing you covers, what you can fix yourself this week, and what is not worth touching. Whoever built your site, and whether or not you ever call us back.
- Your site and your Google listing, both checked
- Written so you can hand it to whoever maintains it
- No charge, and no obligation afterwards